APRIL 16-17 at THE LA HOTEL – DOWNTOWN
APBO 2018 Schedule
Monday April 16, 2018
7:15 – 8:15am
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Check-in and Continental Breakfast |
8:15 – 9:30am |
Opening Session |
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Welcome
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Keynote: Addressing the U.S. – Asia Trade Challenge
- Gilbert B. Kaplan, Under Secretary of Commerce for International Trade, U.S. Department of Commerce, Washington, D.C.
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Keynote: What Do Changing Policies Mean for Trade with Asia?
- Richard Drobnick, Director, IBEAR MBA Program, USC Marshall School of Business and Chairman, Asia Society of Southern California
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9:40 – 10:30am |
Country Outlooks |
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India
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Korea
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Mexico
- Brian Brisson, Senior Commercial Officer, U.S. Embassy, Mexico City
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Seminars |
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China’s Crisis of Success
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Using the U.S. Commercial Service to Expand Your Export Sales to Asia/Pacific
- Rebecca Balogh, Commercial Officer, U.S. Commercial Service, San Diego, CA
- Maryavis Bokal, Senior International Trade Specialist, U.S. Export Assistance Center, Irvine, CA
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11:00 – 11:50am |
Country Outlooks |
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Thailand
- Greg Wong, Senior Commercial Officer, U.S. Embassy, Bangkok
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Vietnam
- Doug Jacobson, Principal Commercial Officer, U.S. Consulate, Ho Chi Minh City
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Seminars |
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Disruptive Technology and Its Impact on Human Capital
- Nick Vyas, Executive Director, Global Supply Chain Management, USC Marshall School of Business
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Doing Business in Indonesia: Tips from the Front Lines
- Wayne Forrest, President, American Indonesian Chamber of Commerce, New York
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The Things China Has Done Right and Not Right after 40 Years of Reform and Opening Up
- QiWei Chen, Chairman, Asia Business Consulting, Shanghai
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12:00 – 12:50pm |
Country Outlooks |
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Australia and New Zealand
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China
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Singapore
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Seminars |
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Successfully Selling Products and Services in Japan
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Digital Transformation of Industry and Government Eco-systems- Excerpts from the Trasers 2018 Global Digital Transformation Study
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12:50 – 2:15pm |
Networking Lunch & Keynote |
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China’s Changing Society
- The Honorable Gary Locke, Chairman, Locke Global Strategies LLC and Former U.S. Ambassador to China, U.S. Secretary of Commerce, and Governor of the State of Washington, Seattle, WA
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2:30 – 3:20pm |
Country Outlooks |
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Japan
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Seminars |
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NAFTA Update
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Doing Business in China and Bridging the Second Largest Market in the World with Opportunities Overseas
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Preparing for “India’s Century” in the Run-Up to the 2019 General Elections
- Ron Somers, Founder and CEO, India First Group, Washington, D.C.
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Vietnam: Fastest Growing Economy
- Herb Cochran, Senior Director, Trade Facilitation, American Chamber of Commerce, Ho Chi Minh City
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3:45 – 4:35pm |
Country Outlooks |
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Hong Kong
- Geoffrey Parish, Deputy Senior Commercial Officer, U.S. Consulate, Hong Kong & Macau
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Indonesia
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Myanmar & Cambodia
- John Fleming, Senior Commercial Officer, U.S. Embassy, Yangon
- Greg Wong, Senior Commercial Officer, U.S. Embassy, Bangkok
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Seminars |
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The Asian Frontier of Digital Transformation, Risk and Reward
- Kazunori Yozawa, CEO & CTO, Global Business, NTT Security Japan, Tokyo
- Norman (Bob) Zukis, Adjunct Professor of Management & Organization, USC Marshall School of Business
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4:45 – 5:35pm |
Country Outlooks |
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Malaysia
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Philippines
- Diane Jones, Senior Commercial Officer, U.S. Embassy, Manila
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Taiwan
- Ireas Cook, Senior Commercial Officer, American Institute in Taiwan, Taipei
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Seminars |
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China Update: A Roundtable Conversation about Strategic U.S.-China Business Issues
- Ira Kasoff, Advisor, APCO Worldwide, Los Angeles
- Alan Turley, Deputy Assistant Secretary for China, U.S. Department of Commerce, Washington, D.C.
- William Zarit, Chairman, American Chamber of Commerce in China and Senior Counselor, The Cohen Group, Beijing
- Moderator: Jonathan Karp, Executive Director, Asia Society of Southern California, Los Angeles
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5:35 – 7:00pm |
Hosted Networking Reception |
Tuesday April 17, 2018
7:30 – 8:30am
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Check-in and Continental Breakfast |
8:30 – 9:20am |
Country Workshops |
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Australia and New Zealand
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Malaysia and Singapore
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Mexico
- Brian Brisson, Senior Commercial Officer, U.S. Embassy, Mexico City
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Seminars |
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How India Offers Ten Ways to Improve the U.S. Trade Deficit
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Materialism, Middle Class Aspirations, New Youth Lifestyles and Behavior and Growing Self-Confidence: The Implications of a Rising China for American Business
- Stanley Rosen, Professor of Political Science, University of Southern California
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9:30 – 10:20am |
Country Workshops |
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Thailand and Vietnam
- Judy Benn, Executive Director, American Chamber of Commerce in Thailand, Bangkok
- Herb Cochran, Senior Director, Trade Facilitation, American Chamber of Commerce, Ho Chi Minh City
- Doug Jacobson, Principal Commercial Officer, U.S. Consulate, Ho Chi Minh City
- John P. F. Rockhold, Executive Director, American Chamber of Commerce, Ho Chi Minh City
- Greg Wong, Senior Commercial Officer, U.S. Embassy, Bangkok
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Seminars |
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Betting Big: China’s Belt and Road Initiative
- Clayton Dube, Executive Director, USC U.S.-China Institute, Los Angeles
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Emerging Asia / Pacific Landscape for E-Commerce
- Lee Broadhurst, Industry Segment Manager, UPS, Los Angeles
- Michelle Sylvester-Jose, Policy Advisor, Data Flows and Privacy Team, U.S. Department of Commerce, Washington, D.C.
- Moderator: Bruce Pickering, Vice President, Global Programs and Executive Director, Asia Society of Northern California, San Francisco
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Key Considerations for Cross-Border Transactions in Asia
- Evan Yee-Fan Chuck, Partner, Shanghai Office Liaison and Chief Legal Representative, Bryan Cave LLP, Shanghai & Los Angeles
- David R. Stepp, Partner, Bryan Cave LLP, Los Angeles
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INDIA – 1.3 Billion Consumers Await: How to Dive in Smartly
- Adrian Mutton, Founder & Group Chief Executive Officer, Sannam S4 Group, New Delhi
- Ken Silverman, Head, North America, Sannam S4 Group, Pasadena, CA
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10:45 – 11:35am |
Country Workshops |
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Indonesia and Philippines
- George Drysdale, Chairman & CEO, Marsman-Drysdale Group, Manila
- Wayne Forrest, President, American Indonesian Chamber of Commerce, New York
- Rosemary Gallant, Senior Commercial Officer, U.S. Embassy, Jakarta
- Diane Jones, Senior Commercial Officer, U.S. Embassy, Manila
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Seminars |
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Digital Transformation of Industry and Government Eco-systems- Excerpts from the Trasers 2018 Global Digital Transformation Study
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Financing and Risk Mitigation: Perspectives from the Public and Private Sectors
- Alison Germak, Director, Corporate Development, Overseas Private Investment Corporation (OPIC), Washington, D.C.
- Marianne Hughes, Regional Director, West Region, Export-Import Bank of the United States, Irvine, CA
- Robert N. Saikali, Vice President & Manager, International Banking & Trade Finance, City National Bank, Los Angeles
- Moderator: Diane Farrell, Deputy Assistant Secretary, Global Markets-Asia U.S. Department of Commerce, Washington, D.C.
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The Strategy Plan for the Guangdong, Hong Kong and Macao Great Bay Area
- Ivanhoe Chang, Director, Hong Kong Economic and Trade Office, San Francisco, CA
- Chris Lo, Director, Hong Kong Trade Development Council, Los Angeles
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Will the People’s Republic of China Prove to be the New Red Menace or Just Another White Elephant?
- Tom Plate, Distinguished Scholar of Asia and Pacific Studies, Loyola Marymount University; South China Morning Post Op-Ed Columnist; and Pacific Century Institute Vice President, Los Angeles
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11:35am – 1:15pm |
Networking Lunch & Keynote |
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Shifting Trade Winds: U.S. Bilateralism and Asia-Pacific Economic Integration
- Wendy Cutler, Vice President and Managing Director, Asia Society Policy Institute, Washington, D.C.
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1:30 – 2:20pm |
Country Workshops |
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India
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Japan
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Seminars |
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Managing the Power of Perceptions/Expectations – How to Work With the Chinese Effectively
- Mu Dan Ping, Executive Director, World Heritage Foundation, Los Angeles
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The NBA: Leveraging Asian Markets to Build Brand & Increase Asset Value
- David M. Carter, Executive Director, USC Sports Business Institute; Associate Professor, USC Marshall School of Business
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2:45 – 3:35pm |
Country Workshops |
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Korea
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Myanmar and Cambodia
- John Fleming, Senior Commercial Officer, U.S. Embassy, Yangon
- Greg Wong, Senior Commercial Officer, U.S. Embassy, Bangkok
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Seminar |
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Principles and Strategies of Investing in High Growth Emerging Markets in South East Asia
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3:45 – 4:35pm |
Country Workshops |
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China
- Cynthia Griffin, Senior Commercial Officer, U.S. Embassy, Beijing
- William Zarit, Chairman, American Chamber of Commerce in China and Senior Counselor, The Cohen Group, Beijing
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Hong Kong
- Geoffrey Parish, Deputy Senior Commercial Officer, U.S. Consulate Hong Kong & Macau
- Tony Wang, Partner, O’Melveny & Myers, Newport Beach, CA
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Taiwan
- Ireas Cook, Senior Commercial Officer, American Institute in Taiwan, Taipei
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4:35pm |
Conference Closes |