1. What is APBO?

Asia / Pacific Business Outlook is the premier business networking conference focused on the Asia / Pacific region over the past 20 years.

2. Who should attend APBO?

Business leaders, and executives looking for trade and investment opportunities in the Asia/Pacific markets.

3. Why should I go to APBO?

To get the latest information in one place on 15 economies and expand your network with experts and insiders. APBO can save you precious time and money by allowing you to meet with the senior commercial officials of the U.S. Commercial Service and other in-the field experts in one setting.

4. Who produces APBO?

The Center for Global Business Excellence at the USC Marshall School of Business and the U.S. Commercial Service of the Department of Commerce.

5. What will I take away from the conference?

Knowledge and contacts. Acquire insight and knowledge of the latest business intelligence, practices, opportunities and challenges in the Asia/Pacific region and connect with experts and other business leaders.

6. There are many Asia business conferences out there. Why should I choose APBO?

Access. APBO has 20 years of experience and credibility in providing access to the experts, including private one-on-one consultations with senior commercial officers.

7. The conference sessions are divided into Country Outlooks, Workshops and Seminars. How are they different?

Outlooks are summaries of current business opportunities, as well as the economic, political and social situation of a particular country or region. Workshops are highly interactive roundtable Q&A sessions designed to address country-specific questions from the participants. Seminars cover a broad range of topical issues relating to doing business effectively in the Asia/Pacific region.

8. Who sponsors APBO?

Companies and organizations that build lasting partnerships across regions and see value beyond serving a marketing campaign. Details of how to become a sponsor are here.

9. What is the attire at APBO?

Business attire for all sessions, meals, and functions.

10. How can I join your mailing list?

To stay connected with CGLOBE please email us at cglobe@marshall.usc.edu.